This article explains what Outstream ads are, how to create an Outstream Ad Unit, and an overview of its key settings.
Outstream, also known as native video ads, provides a way for publishers to monetize their editorial content with additional ad supply. Outstream ads get their name because the video ad exists outside of online video content, which is known as “Instream”. Outstream ads run on article pages without requiring any existing video content.
1.0 | Create a new Outstream Ad Unit
An Ad Unit is a configured slot that defines how and where an ad appears on your page.
To create a new Outstream Ad Unit:
- Go to the Ad services section in the Online Video Platform (OVP).
- Click Create new and select Outstream.
2.0 | Next steps
For a full overview of all available settings, see Outstream Ad Unit General Settings.
Once your Ad Unit is configured, you can embed the Outstream player on your page. See Embedding the Outstream Player for instructions.