Overview: Monetization


Monetizing your content is a critical component of doing business online. Our advertising technology provides you with numerous monetization tools to help you find the right fit for your business and your viewers.

1.0 | Monetization: Key features

Included in our OVPOn the roadmap
Include ads in your videos
Prerolls, midrolls, postrolls
Include using a single embed code
Interactive ads
Configure and customize
Time between ads, skipping, and more
Outstream
Waterfalling
Fall back to the next VAST URL or auction when an ad fails to fill
Outstream passback
Instream preroll → outstream → display ad fallback chain
CMP integration
Call to actions
SSAI/DAI

2.0 | Monetization: Optimization options

Included in our OVPOn the roadmap
Suggests Playlists
Prebid Auction
Frequency capping
Limit how often an ad plays per session, page load, or clip
Device targeting
Serve different ads per device type (mobile, tablet, desktop)
Ad break indication
Prebid upgrades

3.0 | Monetization: Streaming & Playback

Included in our OVPOn the roadmap
Industry standard technologies
VAST, VPAID, SIMID, OMID
VAST renderer
Macros
Pass dynamic context (URL, player size, consent, clip data) to ad servers
VAST Inspector
Test VAST tags in the player before going live

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