Overview: Monetization


Monetizing your content is a critical component of doing business online. Our advertising technology provides you with numerous monetization tools to help you find the right fit for your business and your viewers.

1.0 | Monetization: Key features

Included in our OVPOn the roadmap
Include ads in your videos
Prerolls, midrolls, postrolls
✓
Include using a single embed code✓
Interactive ads✓
Configure and customize
Time between ads, skipping, and more
✓
Outstream✓
Waterfalling
Fall back to the next VAST URL or auction when an ad fails to fill
✓
Outstream passback
Instream preroll → outstream → display ad fallback chain
✓
CMP integration✓
Call to actions✓
SSAI/DAI✓

2.0 | Monetization: Optimization options

Included in our OVPOn the roadmap
Suggests Playlists✓
Prebid Auction✓
Frequency capping
Limit how often an ad plays per session, page load, or clip
✓
Device targeting
Serve different ads per device type (mobile, tablet, desktop)
✓
Ad break indication✓
Prebid upgrades✓

3.0 | Monetization: Streaming & Playback

Included in our OVPOn the roadmap
Industry standard technologies
VAST, VPAID, SIMID, OMID
✓
VAST renderer✓
Macros
Pass dynamic context (URL, player size, consent, clip data) to ad servers
✓
VAST Inspector
Test VAST tags in the player before going live
✓

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